Searching for a Terrific Copywriter
If you wish to use the internet to make money, you'll need a site. If you want that web site to help you be profitable, it needs to be extremely well written. Unless you are a skilled copywriter yourself, you will want to engage the services of a copywriter to compose the text for your site. An expert copywriter can help you generate more money than you could hope to see if you tried to write the copy yourself. Of course, not all copywriters are great. Some of them are crazily talented. Some merely wish they had talent and are trying to make a bit of money because someone told them writing online would be easy. Below are a few ways to help you tell the good from the bad.
Does the copywriter have his or her own website? Any copywriter worth his or her salt is going to have his or her own website that contains a bio, a few samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have a site, how can they claim to be able to help you with the one you are putting up? Look at the copy on this web site. If there are a lot of mistakes, this is not a good sign.
How well do you respond to the copy on the copywriter's website? This goes beyond the simple finding of grammar mistakes. Does the web site copy trigger an emotional response as you read it? Does it cause you to feel affection for the writer? Does his or her words make you want to keep on reading and learn more about the copywriter? Does the website copy make you want to jump to hire them immediately? Does the copy make you feel like you should click away? Does it make you upset? These are all vital reactions and you should heed to them.
Do a background research on the writer. Try to look for reviews on online discussion great post to read boards and third-party sites. It's highly likely that the only reviews you are going to see on the writer's website are going to be positive. Search online for the copywriter's try this name to discover if there are any reviews or personal testimonials that are not run and can't be falsified by the writer you are checking up on. These reviews and testimonials deserve attention. You need to also ask the copywriter to give you several references. Make sure that you follow up and really contact those references so that you can obtain an honest opinion from them.
Make sure you spend some time reading through the samples supplied by the writer. Ask for additional samples than are available on the writer's web site. This is especially crucial if the copywriter is touting himself or herself an expert in a niche. When the writing feels like it was stolen from Wikipedia or is especially vague, you need to find a different writer.
There are numerous different ways to see if a copywriter is worth paying for. It is essential that you do your homework and look beyond the person for information pertaining to his/her reputation and character.